Measure visits from AI services and investigate what happens after arrival. Find analytics setup guides, broken landing-page checks and examples that separate citations, referral traffic and business outcomes.
AIO and AI search
LLMO tools measure three different things: citations in AI answers, visits from AI services and page settings. Learn what free data from Search Console and Bing already shows, then compare paid citation-tracking tools on six criteria.
Published
AIO and AI search
Which numbers should you report for AI search optimization, and how? See monthly report items that separate Google impressions, AI citations, website visits and inquiries or purchases, how to read Search Console and Bing’s new reports, and what not to claim.
Published
Measurement and site improvement
People arrive from AI answers, yet enquiries do not follow. Use session recordings to see what happens on the entry page: how to filter recordings to AI referrals, how to use page-wide heatmaps as a supplement, what to fix for each behavior pattern and how to recheck after the change.
Published
AIO and AI search
If you think AI search has reduced your traffic, first separate changes in clicks, click-through rate and impressions. Learn how to use Search Console’s generative AI report, page-level checks and Bing’s citation share, and how to choose a page to fix.
Published
Case studies and research
An agency reported organic growth but could not measure inquiry conversion. Use a known test to match form receipts with analytics, locate missing or duplicate events, and separate visits from business outcomes.
Published
AI shopping and booking
A small store's reported ChatGPT growth leads into a practical product-page exercise: verify buyer questions, edit descriptions, check the storefront, and measure visits separately from purchases.
Published
Case studies and research
LogoClothz reported about 2.2× tracked AI referral revenue. Explore its answer-first articles and link repairs, then improve one product page with verified answers, working links and separate checks for recommendations and purchases.
Published
Case studies and research
Merge researched buyer questions and AI-cited pages before writing comparison content. Explore the actual linked article and the provider’s reported sevenfold increase in AI-search demo requests.
Published
Case studies and research
Omnilux used citation and question research in content and PR. Explore its reported AI-attributed revenue share change from about 1% to 3%, while separating AI accesses, human visits and orders.
Published
Case studies and research
Runpod reportedly found and fixed articles whose body content was not fully picked up by AI systems. Review what the case describes, then learn how to check in Search Console whether a key sentence on your page is retrieved and what to inspect if it is missing.
Published
Case studies and research
Before adding articles for AI search, B2B companies can find gaps in existing pages and choose to keep, correct, combine, or create. This guide uses a case study and worked examples, and shows how Search Console’s generative AI report can help narrow down pages.
Published
Case studies and research
Plaid’s two-person search marketing team uses Profound for AI search research and content improvement proposals. Explore the case and AgentSignal’s proposed weekly work plan for turning findings into update candidates, editorial checks, and regular reports.
Published
Case studies and research
Lake.com, a lakefront rental platform, created articles based on AI search question patterns. This article explains what its reported 5x figure measures and shows how accommodation providers can choose articles by splitting traveler questions into destination, activities, and lodging.
Published
Case studies and research
What do Go Fish Digital’s reported 83.33% increase and 25x figure actually measure? This article explains the numbers, then shows how to organize buyer questions, record a baseline, and add answers to pages, using a fictional pricing page.
Published
Case studies and research
Ahrefs reported that AI-referred visits land on pages beyond its blog. Learn how to find the landing pages for your own AI traffic and choose which pages to improve first.
Published
Measurement and site improvement
If clicking a link in an AI answer shows “Page not found,” the cause is usually a move, a deletion or an outage. Learn to tell them apart from visit records and response codes, then fix redirects and notices.
Published
Measurement and site improvement
AI traffic means visits that arrive through links in AI answers. Learn how to check it with GA4’s AI Assistant channel, and how to read it separately from Search Console’s generative AI report and Bing’s Citation Share.
Published