Measure AI referrals and enquiries, and find problems on your site.
Measurement and site improvement
People arrive from AI answers, yet enquiries do not follow. Use session recordings to see what happens on the entry page: how to filter recordings to AI referrals, how to use page-wide heatmaps as a supplement, what to fix for each behavior pattern and how to recheck after the change.
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Measurement and site improvement
A persona study shows why AI recommendations need context. Build comparable customer questions, record mentions and links, then improve pages with verified information.
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Measurement and site improvement
Understand Disallow AI Training versus Block, inspect bot policies and robots.txt, account for Bing’s pending support, and verify actual crawl access.
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Measurement and site improvement
Getting visits but few inquiries for your business service? Use this worksheet and a fictional before-and-after example to review what pricing includes, extra charges, cost calculations, contract terms, and what happens after someone applies.
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Measurement and site improvement
Learn how to tell customers what to enter, how to fix errors, and whether their inquiry was received. Original before-and-after examples and review tables help you check each step from clicking Submit to confirmed receipt.
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Measurement and site improvement
If clicking a link in an AI answer shows “Page not found,” the cause is usually a move, a deletion or an outage. Learn to tell them apart from visit records and response codes, then fix redirects and notices.
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Measurement and site improvement
IndexNow notifies Bing and other participating search engines about updated URLs. Microsoft describes it as a way to keep information fresh across search and AI answers. Learn how to check existing integrations, publish a key, submit URLs, read response codes and check AI citations afterward.
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Measurement and site improvement
AI traffic means visits that arrive through links in AI answers. Learn how to check it with GA4’s AI Assistant channel, and how to read it separately from Search Console’s generative AI report and Bing’s Citation Share.
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Measurement and site improvement
Want your content used for search but not AI training? Learn the three Content Signals uses, robots.txt examples, what omitted settings mean, how access rules differ, how Cloudflare manages them, and what to check after setup.
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Measurement and site improvement
Learn how to use Cloudflare AI Crawl Control to monitor AI crawlers and allow or block each one. Covers free-plan detection and reporting periods, Security/Crawlers label differences, and what to check when access fails even with Allow.
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Measurement and site improvement
AI crawlers are programs AI companies use to read public web pages. Learn how GPTBot differs from OAI-SearchBot, how Google-Extended works, why visits can continue after a robots.txt block and how to choose settings by purpose.
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Measurement and site improvement
A GPTBot name alone does not prove who sent a request. Learn how to check official IP ranges and signatures, how Web Bot Auth differs from RFC 9421, and what remained in draft as of September 2026. Includes a checklist for your web agency and guidance on recording unverified traffic.
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