Check whether AI answers mention your brand or link to your pages. Learn which questions and conditions to record, and why visibility, website visits and conversions need separate measurements.
AIO and AI search
Learn how to use Search Console’s Generative AI performance report to see how often your pages appeared in Google’s AI features, what impressions do and do not tell you, and how it relates to the standard Search results report.
Published
AIO and AI search
Learn how to choose the questions you use to check whether AI answers recommend your business. Build candidates from customer language, balance them across buying stages, add conditions such as location, size and budget, decide how many to track and keep a change log.
Published
AIO and AI search
AI citation rate is the share of checked AI answers that cite your URL as a source. Learn how to set the denominator, handle failed runs, and how it differs from mention rate and Bing Citation Share, using one worked example.
Published
AIO and AI search
When AI answers keep recommending competitors, start with the cited links. Learn how to sort cited pages by type and use a decision table to choose between updating your own page, contacting another site, or accepting that wording alone will not fix it.
Published
AIO and AI search
AI search ads are paid placements shown on AI answer screens. Learn how they differ from organic citations, what Google and ChatGPT require from advertisers in Japan, and how to decide between ads and organic visibility, based on official information as of September 23, 2026.
Published
AIO and AI search
If you think AI search has reduced your traffic, first separate changes in clicks, click-through rate and impressions. Learn how to use Search Console’s generative AI report, page-level checks and Bing’s citation share, and how to choose a page to fix.
Published
Case studies and research
A page can appear in one AI service and be absent from another. Keep the results separate by engine before deciding what to change.
Published
Case studies and research
A Canadian tutoring case shows how local customer questions can shape useful content. Group inquiries, check existing coverage, gather evidence, and build one article while keeping visibility metrics separate from applications.
Published
Measurement and site improvement
A persona study shows why AI recommendations need context. Build comparable customer questions, record mentions and links, then improve pages with verified information.
Published
Case studies and research
An agency-reported financial-services case study shows AI share of voice rising from 22% to 45%. Turn its customer-focused media approach into an evidence-based plan.
Published
AIO and AI search
Learn how to use AI Performance in Bing Webmaster Tools to see which of your pages were cited in Copilot and other AI answers. Covers how to read Intents, Topics, Citation Share and Compare without confusing them with rankings or traffic.
Published
AIO and AI search
AIO has two meanings: work to get your company featured in AI answers, and Google Search’s AI Overviews. Learn how it relates to SEO, what to confirm in a proposal, what Search Console and Bing reports show, and your first tasks.
Published
AIO and AI search
LLMO is the work of helping answers from ChatGPT and other AI find and accurately describe your company. Learn how it differs from SEO, why some call it pointless, how E-E-A-T relates, how to measure results and what to do in the first month.
Published